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Exhibit 4

FRONT

BACK

Display 4.jpg

This business card was accomplished through the use of alignment and proximity. The front of the card was set up by creating a grey square on the left and added text to the right portion. The cluster of lines coming from the left connect to the right where the name is located. This directs the reader to the main heading of the card while adding an aesthetic of "data and graphs", which is the subheading.  

For the back of the card I created a white strip with the contrasting grey text to accentuate the company name. Aligning the company name with the name on the front adds unity and flow to the card.

Room for a logo or slogan is included in the bottom right corner of the back which is also lined up with the company name and address on the front. 

Copperplate font was selected as it appears professional and simple. Perfect for a young professional.

PHOTOSHOP TOOLS:

  • Artboard

  • Type tool

  • Ruler

  • Line/Rectangle tool

Fonts: Copperplate

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